Miami Real Estate Podcast

Anuca Valverde & Len Dugow - How to Apply Madison Avenue-Thinking to Your Ad | Ep. 39

Two of Miami’s most experienced advertising industry professionals, Anuca Valverde and Len Dugow, join us for a deep dive into the core principles of advertising. We talked the makings of a great ad, common realtor mistakes to avoid, and how to apply Madison Avenue-thinking to your next marketing campaign.
About Anuca:
Anuca Valverde is an award-winning marketing, advertising and sales professional with more than 40-years experience in New York, Paris, Washington D.C. and Miami. Since joining the company in 2007, she has played a critical role in developing the firm’s brand strategy, provided guidance on the tactical implementation of international and domestic campaigns and attracted industry-leading, creative talent. She and her team use research- driven strategies and the most advanced forms of communication technology to connect with customers across the globe.
About Len: 
Len Dugow, President & Chief Creative Officer, honed his craft decades ago in Manhattan. Beginning in the early 1990s, Dugow developed an acknowledged expertise in the marketing of residential real estate, mixed-use, resorts, hotels and travel for the country’s most prominent brands. Three decades on, LGD boasts a diverse client base ranging from local businesses to global brands in a variety of industries. All benefit from LGD’s strategic, creative solutions that place an emphasis on cohesive, multi-channel branding across all media platforms, from traditional to digital.

Susan Askew and more - Can Miami Beach Diversify Its Real Estate Landscape? | Ep. 38

This Thursday, September 12th the Miami Beach Chamber of Commerce’s Real Estate Council and the Miami Association of Realtors will host their 23rd Annual Real Estate Luncheon and panel discussion.
Themed “Diversifying Our Real Estate to Diversify Our Economy,” the event will feature a solution-driven discussion and exploration on a variety of hot topics impacting Miami Beach.
Leading the conversation will be moderator Susan Askew, Founder and Editor of RE:MiamiBeach with panelists, including: Alicia Cervera Lamadrid – Managing Partner, Cervera Real Estate; Matis Cohen – Principal, Kahunah Properties; Rory Greenberg – Real Estate Developer and Owners Rep, R B Green Companies; and fellow real estate industry heavy weights.
In this episode of the Miami Real Estate Podcast, Susan and Alicia join us for a special preview of Thursday’s enlightening panel.
Taking place at the Faena Forum, this interactive solution-driven discussion will explore a variety of timely topics that include:
Strategies that will attract different types of industries to Miami Beach while building Class A office space
Cultivating incubators as well as co-working spaces
Developing different housing types to keep our workforce on Miami Beach (and reducing traffic)
Attracting younger residents and families
Utilizing the City’s historic buildings and heritage in moving forward toward the goal of diversifying our economy
In general, the conversation will include ways Miami Beach can use its real estate in creating a more diverse economy. The panel will explore strategies that have been done right and opportunities to improve. Also, how can Miami Beach achieve a live-work-play environment and learn from cities that have sustained them?
Alongside Susan and Alicia, panelists include:; and fellow real estate industry heavyweights.
For more information on Thursday’s event, visit https://www.miamibeachchamber.com/. If you are interested in attending, email events@miamibeachchamber.com and mention that you are a Miami Real Estate Podcast listener to receive a special rate!
About Susan: 
Susan Askew is the Founder/Editor of RE:MiamiBeach, a Beach-only focused blog and weekly newsletter. Recognizing the gap in — and increased need for — local content, Susan created RE:MiamiBeach to keep residents and businesses informed of the issues that most impact them.
She is also a Co-Founder of GenderAvenger, an online, non-profit organization whose mission is to ensure women’s voices are always part of the public dialogue.
An early adopter of the internet, Susan has founded and/or led several digital media startups. Previously, she was a member of the “old” media as an anchor/reporter in local radio and television.

Patrick Graves - A Hurricane Season Guide to Dealing with Property Damage | Ep. 37

Hurricane Dorian is making its way across the Caribbean and has Florida in its sights. In this episode, Patrick Graves, an attorney with Morgan & Morgan Miami, details the three-part process that homeowners should follow when dealing with property damage and insurance companies. 
Mr. Graves is a First Party attorney. He spent six years working for the defense side where he represented insurance companies that issued homeowner insurance policies. Mr. Graves is now an attorney that works for the people, the insureds the homeowners, to make sure the homeowners get the benefits they pay for with their premium every year. To get in touch with him, contact 305.929.1910. 
Be well, and stay safe!

Sandra Mina - Serie Español: Aprenda Como Obtener Financiamiento Para Extranjeros en USA | Ep. 36

Luis Garino de Cervera Real Estate entrevista Sandra Mina, ejecutiva de Banco do Brasil Américas sobre como obtener prestamos residenciales en USA.
 

Orlando Montiel - 10 Marketing Tips for Realtors | Ep. 35

Stop marketing like it's 1985. Real estate marketing guru and business coach, Orlando Montiel, returns to the pod for a deep dive into online and offline marketing. Learn how develop goal-oriented strategies, use direct mail marketing effectively, leverage social media platforms to build up your name recognition now, and more.   

Sandra Mina - Série em Português: Financiamento Para Estrangeiros Nos USA | Ep. 34

Mariana Lima broker associate da Cervera entrevista VP do Banco do Brasil Sandra Mina, para esclarecer  todas as dúvidas com relação a financiamento para estrangeiros nos USA. 
About Sandra:
Sandra Mina is the Senior Vice President of Residential Lending for Banco do Brasil Americas. She specializes in residential lending for foreign national and has been in the mortgage industry for the past 18 years. Sandra Mina has been a top producer for most of her career with established business from realtors, mortgage brokers and a growing referral base of retail customers. Sandra has a keen understanding for what foreign clients expect and the specialized attention they require throughout the lending process and consistently provides flawless service including availability and dependability for each client on every transaction. "During my 16 years of experience in the mortgage industry, I have shared my expertise to personally assist numerous families with responsible and affordable home financing. I have an extensive background assisting first time homebuyers, high net worth borrowers, self-employed borrowers and a great deal of experience in Foreign National loans and Jumbo loans.  Integrity is the cornerstone of my business. I believe a mortgage should be about building relationships, and helping my customers achieve their home financing goals, not just a transaction. As Loan Officer, I take a consultative approach to the home loan process by customizing each home financing solution to help customers achieve their home financial goals. Many loan officers can get you a loan. My mission is to get you the right loan!"
Get in Touch w/ Sandra:
Banco do Brasil Americas 1221 Brickell Ave Suite 2200 Miami, FL 33131 Main: 305-679-3318 E-mail: smina@bbamericas.com

Jeff Ransdell - Miami’s Tech Sector is Booming | Ep. 33

Jeff Ransdell, venture capitalist and founder of Rokk3rFuel VC, explains why more and more entrepreneurs are coming to South Florida to build their companies. From electric scooters and facial detection software to the “Uber” of the CPA service, he sheds light on Miami-based startups with global scalability that are poised make waves in the Magic City's blossoming idea-to-exit ecosystem.  
About Jeff: 
Jeff Ransdell is a venture capitalist building a portfolio of exponential technology companies at Wynwood Arts District-based venture capital firm ​Rokk3r Fuel ExO​, which he founded in 2017 following a departure from the world of private wealth management. Jeff approaches venture capital with a signature “founder focused, investor driven” mindset, shaped by two decades as a top executive of Bank of America Merrill Lynch.
As a managing director and market executive of the financial powerhouse, he managed more than $130 billion of global private client investment assets, a P&L of $2 billion, and over 2,000 employees across the bank’s Southeast Wealth Management Division. His transition to venture capital was motivated by what he saw as mounting evidence that opportunities to shape the economy and capitalize on innovation were steadily shifting from the public markets to the private markets.
In the face of much skepticism, Jeff chose Miami, Florida, as the home base for Rokk3r Fuel, armed with an unparalleled rolodex and emboldened to leverage the city’s untapped resources and advantages. Today, Rokk3r Fuel manages a $200 million fund and has a portfolio of almost a dozen companies, such as ​HYP3R​, ​AdMobilize​, ​Taxfyle​, and ​Eyrus​.
Jeff is regularly called upon to share his insights on the global economy with outlets such as the CNBC, CBS and American City Business Journals.

JC Caceres - Why China & Asia Are Increasingly Eyeing Miami Real Estate | Ep. 32

Miami has clearly evolved into a thriving financial center, global gateway, hub for world class arts and culture, destination for education and healthcare, tourism juggernaut, and wellspring of prime waterfront residential real estate ... and yet, until recently, the city’s relationship with the Asian market has been limited. The reasons for this include regional unfamiliarity with Miami, lingering misconceptions of the “Miami Vice” era and the absence of direct flights from South Florida to East Asia.
However, key factors indicate the dawn of a sweeping Asian-influenced era in South Florida. How did we arrive here? And more important, what does it mean for South Florida and Miami’s economic growth? J.C. Caceres, President of the Asian Real Estate Association of America's Greater Miami Chapter, joins us on the podcast to explain. 
About JC Caceres:
For over 24 years, I have been passionate about South Florida real estate. During my extensive career, I have  seen Miami and surrounding areas evolve from vacation destinations to full-fledged international capitals of business, finance, the arts, and culture. Along the way, I have also established one of South Florida’s strongest real estate networks.
“Having purchased homes in this market myself, I am always thinking of ways to help buyers successfully take advantage of the ever-growing popularity and value available in South Florida. I believe it’s my ability to see the situation through my clients’ eyes that has helped me create so many customers for life.
Before embarking on his real estate career, I spent over 13 years in management at United Parcel Service. There, I worked throughout different centers in the region and had great opportunities to get to know and work with many wonderful people and business owners. As well, I also successfully ran a restaurant's business in Miami for several years. It was during these positions that I perfected my talent for listening to others’ objectives and presenting effective and efficient solutions – skills that I continue to use today with my real estate clientele. “I enjoy bringing people together in situations that can  benefit everyone involved.  When I represent a client, I make the extra effort to completely and fully analyze their needs. This allows me to not only meet their expectations and protect their best interests, but also identify the best-possible properties that may exist through the right kinds of connections.
Originally from Bogota, Colombia, I been living in South Florida for a long-time where I am a resident and in the Miami area. My current focus is on residential properties throughout Miami-Dade and Broward and Orlando counties with a concentration on “great opportunities and deals that offer the best return, value, or match for each individual client.”
I hold a Bachelor’s degree in International Business and Global Management from Florida International University (FIU) and is a member of the Realtor Association of Miami, the Florida Association of Realtors, and the National Association of Realtors. Whenever possible, I make it a point of supporting the local community through various non-profit organizations as well as local PTA’s for his children’s schools.

Alicia Cervera Lamadrid - Serie Español: Estado Del Mercado Inmobiliario en Miami | Ep. 31

En este episodio Alicia Cervera Lamadrid, una de las broker mas influyentes en el mercado inmobiliario de Miami, nos habla del el estado actual del mercado y las perspectivas a futuro de nuestra ciudad Miami. 
Sobre Alicia Cervera Lamadrid:
Alicia Cervera Lamadrid nació en La Habana, fue criada en Miami, y viene de una familia cuyo nombre familiar es sinónimo de lujosos terrenos. Creció en un ambiente de bienes raíces ya que ambos padres estaban en este negocio (Alicia Cervera Sr. fundó Cervera Real Estate, la primera empresa inmobiliaria de Miami que se especializa en ventas a desarrolladores). Cervera Lamadrid se unió a la empresa de su madre a principios de la década de 1980, donde, con el tiempo, dejó su marca representando lujosos condominios como The Imperial, Villa Regina y Bristol Towers en la famosa Brickell Avenue. Ocupó diferentes funciones y aprendió el negocio desde su base. Aunque haya ingresado al mundo de las propiedades de miles de millones de dólares debido a lazos familiares, fue su visión para los negocios, su capacidad de innovación y su trato personal, que la mantuvieron entre las mayores protagonistas de la industria.
En el año 2000, después de varios años de representar exitosamente a los desarrolladores más importantes de Miami, Related Group invitó a Cervera Real Estate a unir fuerzas. El resultado fue Related Cervera Realty Services (RCRS). En solo diez años, bajo el liderazgo de Cervera Lamadrid, el corretaje inmobiliario de servicio completo vendió más de 14.600 unidades, representando más de $6,8 mil millones. Cuando el mercado comenzó a cambiar en 2008, Cervera Lamadrid logro que sus equipos cerraran ventas a desarrolladores por un valor superior a $720 millones. 
En 2011, Cervera Lamadrid fue nombrada socia directora de Cervera Real Estate y, junto con el liderazgo de la empresa, encabezó el esfuerzo de expandir la base de la empresa. Apasionada por las propiedades inmobiliarias, Cervera Lamadrid continúa predicando con el ejemplo, satisfaciendo las necesidades de los clientes desarrolladores y asistiendo a los socios en transacciones individuales y mayoristas. Hoy, Cervera Lamadrid supervisa ventas inmobiliarias de pre-construcción y de “General Real Estate” que exceden los $4,5 mil millones.

Katrina Campins — How To Be a Top Producer | Ep. 30

Katrina Campins, TV personality & real estate mogul with more than $1B sold, joins us on the podcast to share her unique perspective on what it takes to be successful in one of the most competitive real estate markets on earth. From navigating the “Now what?” phase as a newly licensed realtor, to the power of astrology, the importance of perspective, and why you should never bring your ego with you to the negotiating table, we left no stone unturned on this electric installment of How to Be a Top Producer.” Listen, learn, and have fun (we definitely did), then visit CampinsCoaching.com to take your career to the next level with Katrina.
Friends of the podcast, enter code #Cervera10 to receive a 10% discount and a bonus group coaching session with Katrina. See you next week as Season 2 continues!