How to Be a Top Producer

Julian Infante – How To: Shift From Pro Athlete to Pro Realtor | Ep. 58

Julian Infante is a former pro baseball player and collegiate champion turned rising top producing real estate agent. In this episode, he shares lessons learned along his professional journey from the clubhouse to the competitive Miami real estate arena.

Peter Calin — Mindfulness for Realtors | Ep. 48

Today we’re focusing on mindfulness, and how to apply scientifically proven techniques to help you reduce stress, improve concentration, and cultivate a sense of balance, resilience, and joy among other things. Guiding us through that journey today is a TRUE disciple of the yoga arts, someone who has studied its ancient wisdom since the age of 15, and that is none other than Yoga Warrior, Peter Calin.
 

Debbie Travin - Home Staging Tips| Ep. 41

In this episode of the Miami Real Estate Podcast, interior designer Debbie Travin shares her three keys to home staging success to make your listing more appealing to potential buyers. She also tells us about the latest trends in interior design and decor that will add some "wow factor" to your home (or your listing). Enjoy the episode, and then give Debbie a call for help with your interior design project! 
About Debbie:
A mom, designer and CEO all-in-one. Growing up in the world of haute couture, her career in fashion led Debbie to discover her passion for interior design and eye for detail. When Debbie and her husband bought a home in Scarsdale, NY, they completely reconstructed the property with the help of an architect. After Debbie completed the interior design,  their architect would use the home as a model for clients, but when the clients attention quickly shifted to the interior design of the home rather than the structure, and also receiving media interest, Debbie knew she had to turn her passion into a career.  She went on to attend The New York School of Interior Design before launching DLT Interiors in 2010, which has become so successful they are now expanding into their second market, South Florida.
To get in touch with Debbie or learn more about DLT Interior, call 914.582.9170 or visit www.dltinteriors.com. 

Anuca Valverde & Len Dugow - How to Apply Madison Avenue-Thinking to Your Ad | Ep. 39

Two of Miami’s most experienced advertising industry professionals, Anuca Valverde and Len Dugow, join us for a deep dive into the core principles of advertising. We talked the makings of a great ad, common realtor mistakes to avoid, and how to apply Madison Avenue-thinking to your next marketing campaign.
About Anuca:
Anuca Valverde is an award-winning marketing, advertising and sales professional with more than 40-years experience in New York, Paris, Washington D.C. and Miami. Since joining the company in 2007, she has played a critical role in developing the firm’s brand strategy, provided guidance on the tactical implementation of international and domestic campaigns and attracted industry-leading, creative talent. She and her team use research- driven strategies and the most advanced forms of communication technology to connect with customers across the globe.
About Len: 
Len Dugow, President & Chief Creative Officer, honed his craft decades ago in Manhattan. Beginning in the early 1990s, Dugow developed an acknowledged expertise in the marketing of residential real estate, mixed-use, resorts, hotels and travel for the country’s most prominent brands. Three decades on, LGD boasts a diverse client base ranging from local businesses to global brands in a variety of industries. All benefit from LGD’s strategic, creative solutions that place an emphasis on cohesive, multi-channel branding across all media platforms, from traditional to digital.

Orlando Montiel - 10 Marketing Tips for Realtors | Ep. 35

Stop marketing like it's 1985. Real estate marketing guru and business coach, Orlando Montiel, returns to the pod for a deep dive into online and offline marketing. Learn how develop goal-oriented strategies, use direct mail marketing effectively, leverage social media platforms to build up your name recognition now, and more.   

Katrina Campins — How To Be a Top Producer | Ep. 30

Katrina Campins, TV personality & real estate mogul with more than $1B sold, joins us on the podcast to share her unique perspective on what it takes to be successful in one of the most competitive real estate markets on earth. From navigating the “Now what?” phase as a newly licensed realtor, to the power of astrology, the importance of perspective, and why you should never bring your ego with you to the negotiating table, we left no stone unturned on this electric installment of How to Be a Top Producer.” Listen, learn, and have fun (we definitely did), then visit CampinsCoaching.com to take your career to the next level with Katrina.
Friends of the podcast, enter code #Cervera10 to receive a 10% discount and a bonus group coaching session with Katrina. See you next week as Season 2 continues!

Orlando Montiel - 8 Seller Objections That Stomp Listing Agents | Ep. 27

There are eight objections that stand between any listing agent and a homeowner. Real estate business coach Orlando Montiel returns to the pod to teach you how to overcome those objections, get the edge on your competition, and sign the client. 
 

Rafael Soltero — How To: Personal Selling 101 | Ep. 26

Rafael Soltero, sales industry-veteran and professor and Florida International University, explains the six keys to personal selling: building trust, prospecting, qualifying, listening, managing objections, and the highly coveted close. So, sit back, relax, and get ready for another insight-rich lesson from the Miami Real Estate Podcast's school for top producers. 
About Professor Soltero:
Professor Soltero brings 25+ years of progressive experience in product development, managing teams, B2B and consumer sales and marketing, including high-tech capital products and consumables. He has extensive Latin American and Worldwide field experience in establishing new country sales and distribution networks.  He served as Director of Latin America for the Digital Printing Business unit of Eastman Kodak for 7 years.   He has served as Vice President of Sales and Marketing for three different companies selling in America, Japan and Europe.
Professor Soltero joined FIU as an adjunct professor in 2012 and as a full time instructor in 2014.  He has been teaching face-to-face and online Sales, B2B Marketing and Sales, Sales Management, Entrepreneurship and Business Planning courses.  He has also developed and delivered Executive Training sessions for national and international companies.
Professor Soltero is an active participant and coach for the FIU Sales Society. He coaches the FIU Sales Team that competes in the ISCS, AMA and NCSC collegiate sales competitions.  He is also Faculty Advisor to three student organizations at FIU: Sales Society, Miami Innovation Association, and Alpha Kappa Psi.
Education:
Master of Business Administration, Rochester Institute of Technology
Executive Development Program, Strategic Marketing, University of Minnesota
Kodak Bridge Program for Electrical Engineering. Rochester Institute of Technology
BS in Chemical Engineering, University of Puerto Rico
About Us:
The Miami Real Estate Podcast is made possible by the Cervera Newsroom, a sub-division of the in-house marketing department at the Miami-based brokerage firm Cervera Real Estate. In the Cervera Newsroom, we complement five decades of experience selling Miami real estate with talent and technology for today’s marketplace.  From expertise in traditional and digital media, industry leading creative talent, and South Florida’s largest social media presence to innovative technology resources, our in-house brand marketing platform is designed to ensure that every client and associate we service succeeds in today’s fast-paced, tech-driven, competitive environment. 

Kyle Plesa - Social Media Marketing Best Practices | Ep. 24

Social media is one of the most cost-effective ways for realtors to strategically brand themselves, create awareness, and generate leads. But, where should you start, what tools will you use to manage the process, and how will you know if those efforts are paying? In this episode, social media marketing expert Kyle Plesa shares his tips on how to best leverage Facebook and Instagram for your real estate marketing efforts. 
About Kyle:
Kyle Plesa is the CEO and Founder of The Social Group, a digital marketing and advertising house located in downtown Fort Lauderdale and Miami Beach. Having grown up in the South Florida area and starting his career with the Miami Dolphins Corporate Partnerships Division, he obtained his Master’s degree in Sports Marketing from the University of Miami as well as a degree in Economics of the European Union from Charles University in Prague. Kyle’s passion lies in visual storytelling to build brand equity and awareness through advanced social media marketing and content creation. He is a student of data and analytics that supports brand ROI and earned revenue. After launching the social media channels for Brightline and the Pegasus World Cup Invitational, The Social Group continues to market brands and companies from an array of industries all over the South Florida Metropolitan area and East Coast. Current ventures include SeaFair Miami, the Mandarin Oriental and Sense Beach House.
To get in touch with Kyle for questions about social media marketing, call him at 954.802.7448 or email kyle@socialgroupinc.com
About Us:
The Miami Real Estate Podcast is made possible by the Cervera Newsroom, a sub-division of the in-house marketing department at the Miami-based brokerage firm Cervera Real Estate. In the Cervera Newsroom, we complement five decades of experience selling Miami real estate with talent and technology for today’s marketplace.  From expertise in traditional and digital media, industry leading creative talent, and South Florida’s largest social media presence to innovative technology resources, our in-house brand marketing platform is designed to ensure that every client and associate we service succeeds in today’s fast-paced, tech-driven, competitive environment. 

Orlando Montiel - How to Be a Listing Agent | Ep. 21

Master the art of becoming a successful listing agent with these tips from real estate marketing guru and business coach Orlando Montiel. You’ll find this episode and more valuable advice, methods, and strategies from industry experts in the “How to Be a Top Producer” series on the Miami Real Estate Podcast.
About Orlando:
In 2007, after realizing that according to the National Association of Realtors less than 5% of all real estate agents have a formal real estate sales training, Orlando Montiel founded The Montiel Organization, LLC .
In his leadership role, Mr. Montiel continues his pursue to “help 10,000 real estate agents triple the income in less than 3 years” by setting their businesses for profit, automation, and growth so its members can reach their lifestyle goals.
Mr. Montiel has trained over 7,500 real estate agents, and performs over 120 real estate live events per year for some of the leading organizations in the country including; The Miami Realtors Association, the largest realtor’s association in the country, Coldwell Banker, Century 21, Douglas Elliman, Engel & Volker, Keller Williams and Avanti Way among others.
In 2005, Mr. Montiel published the book “Real Estate in Florida” a Practical Guide to Buying and Selling Real Estate, in Spanish and in 2008 Paz Económica, his latest publication released in early 2016 is “The Ultimate Real Estate Agent Book” where he reveals the secrets of the top agents in the country closing more than 75 million in sales and in excess of 100 transactions per year.
He is also the host of The Miami Real Estate Show where he interviews the top agents in the country. He is also the “on camera talent” for Univision and MasterCard in the roll of financial advisor and real estate expert, he also held the same position in Telemundo from 2005 to 2009. He has been a guess speaker on the topic of real estate in several opinion programs in Latin America as well as in the U.S.A.
About Us:
The Miami Real Estate Podcast is made possible by the Cervera Newsroom, a sub-division of the in-house marketing department at the Miami-based brokerage firm Cervera Real Estate. In the Cervera Newsroom, we complement five decades of experience selling Miami real estate with talent and technology for today’s marketplace.  From expertise in traditional and digital media, industry leading creative talent, and South Florida’s largest social media presence to innovative technology resources, our in-house brand marketing platform is designed to ensure that every client and associate we service succeeds in today’s fast-paced, tech-driven, competitive environment. 
To listen to more episodes, visit www.MiamiRealEstatePodcast.com from your browser or click below to find us on the Apple Podcasts, Google Play, or Spotify smartphone app.